Turn Off the Data Science and Privacy Setting

This feature requires Manager user level or higher.

Our data science projects securely use data from MailChimp accounts to improve some of our most powerful tools and features. For example, our Discover Similar feature looks at data collected through our Email Genome Project to gain insight into similarities among your list subscribers.

We will never expose your account information or share your list data with anyone, but you can easily opt out of this feature. Take a look at our Privacy Policy or contact our Legal team if you feel like you need some more information about data science and privacy.

If you’d prefer not to participate in our data science projects, follow the directions below to opt out.

  1. Click your profile name to expand the Account Panel, and select Account.
    Account drop-down tray with option 4, Account, selected.
  2. Click the  Settings drop-down menu and select  Security.
    Account security tab
  3. Scroll down to the Data Science and Privacy heading and check the box next to Don't include my data in MailChimp's data science projects to opt-out.
    Data science description and checkbox
  4. Click  Save.

The data we use to generate your list of similar subscribers is refreshed once a week. When you opt out of this feature, your account information is removed by the next refresh. Similarly, if you opt back into the data science option, it can take up to a week for your account information to be made available to the Discover Similar feature.

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