Send a Facebook Event as a Campaign
This feature requires Author user level or higher.
If you advertise events on Facebook, you may want to send a campaign to your list that lets them RSVP. To do this, use MailChimp's Facebook Events AutoConnect template to create a campaign that pulls in content from one of your Facebook events. When your subscribers receive your campaign, they RSVP to your event.
In this article, you'll learn to create a campaign with content pulled in from a Facebook event, and update your event information in a draft campaign.
Before You Start
Here are some things to know before you begin this process.
- Create your event in Facebook before you create your campaign in MailChimp.
- We recommend that you integrate Facebook with your MailChimp account before you send an event as a campaign.
- If you haven't set up your Facebook integration before creating a Facebook event campaign, you can click Connect on the Template step, and follow the prompts to connect MailChimp to your Facebook account.
Select the Facebook AutoConnect Template
To send a Facebook event as a campaign, follow these steps.
- Navigate to the Template step of the Campaign Builder.
- Click the Themes tab.
- Click the
All drop-down menu, and choose
AutoConnect.

- Select the
Facebook Events template.

- In the pop-up modal, click the drop-down menu, and choose the Facebook event you want to use.

- Click Connect.
- Continue through the Campaign Builder.
When your subscribers click to RSVP from your campaign , they'll be added to the event guest list and we'll open the event in Facebook for them.
Refresh Event Information in MailChimp
If your event is updated on Facebook after you've already created your campaign, you'll need to reselect the Facebook template to refresh the information. To do this, follow these steps.
- Navigate to the Campaigns page.
- Click the name of the draft Facebook Event campaign you want to work with.
- Navigate to the Template step of the Campaign Builder.
- Click the Themes tab.
- Click the
All drop-down menu, and choose
AutoConnect.

- Select the
Facebook Events template.

- Continue through the Campaign Builder.
You should see the correct information for your Facebook event displayed on the Design step of the Campaign Builder.