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Articles Tagged "css"
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How To Code HTML Emails
How HTML email works, basic concepts, best practices, tips and tricks Want to learn how to code your own HTML email campaigns? You've probably googled all kinds of web pages that give you countless "what works, what doesn't" charts. They tell you which CSS definitions break, how Lotus Notes never…
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Embed Code CSS Reference
In MailChimp, you can easily create a signup form with up to 30 custom fields. So in addition to "Email Address", you can also collect data like "first name" and "last name" and "company" and "title". Using CSS, you can customize the look and feel of your form. What is…
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Top HTML Email Coding Mistakes
Top HTML Email Coding Mistakes New to email marketing? Watch for these common mistakes Over the years, we've noticed some common mistakes that people make with HTML email (ahem, okay we admit---we've made a few of them ourselves). So, we thought it would be good to share them with you...…
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Template Language: Creating Editable Content Areas
These guidelines are intended to serve as a foundation for best practices when creating editable content areas on custom email templates via MailChimp's email template language. It's a good idea to limit the number of editable spaces in the template to keep things simple. And you should name all editable…
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Template Language: Creating Editable Template Styles
Here's a quick guide to editable template styles in the MailChimp Template Language. Declaration Block To be added to CSS to define areas in a template where style is editable through the MailChimp email property inspector. @tab: (required) defines from which tab in the property inspector styles can be set.…
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Template Language: Working With Variant Selectors
Variant Selectors let you switch between any number of different content structures (blocks of HTML) within your email. This template example has a left-image module and a right-image module that can be selected via the drop-down menu, then repeated and selected again. In this particular template, it allows you to…
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Troubleshooting Your First Email Campaign
Solving common problems with HTML email campaigns Are you experiencing problems with your first HTML email campaign? HTML email can be tricky. Few people get it right the first time around. Here are some common problems we've seen people have with their first email marketing campaigns and some tips on…
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CSS in HTML Email
The most important advice that we can give to MailChimp users about CSS in HTML email is not to expect CSS to work perfectly. Test, test and test some more. In general, CSS positioning isn't going to work well. Keep things simple, by using CSS for general font-formatting, colors, etc.…
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Common HTML Email Coding Mistakes
So, you've decided to use your own HTML email code. Don't need our stinkin' built-in templates, huh? That's fine, but before you go copy-pasting a bunch of bad code and embarrassing yourself in front of your entire list, here are some common mistakes we've seen DIYers (like you) make: Please…
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Common mistakes to avoid
Over the years, we've noticed some common mistakes that new email marketers make. So, we thought it would be good to post them here... Mistake #1: Not testing enough. Before you send to your entire list, you should have sent at least 3 or 4 tests to yourself and to…