• Find Your Best Sending Times

    Pinpointing the best day and time to send a campaign is difficult because ideal sending times vary between industries and lists, and may also depend on the segment of a list you're sending to. We send around 200-300 million emails every day, so we've got a LOT of data. With…

  • Discover Similar Subscribers in a List

    This feature is accessible by users with Manager level or higher permissions. Take a look at this article to learn more about the different access levels for a MailChimp account. Our Discover Similar feature is a good way to gain insight into similarities among your list subscribers so you can…

  • What is Wavelength and how do I use it?

    Wavelength, powered by our Email Genome project, analyzes your list and quickly compares your subscribers to other publicly available lists to find subscriber overlap. Once analysis is complete, Wavelength displays screenshots of publicly available email campaigns with similar subscriber profiles. The goal of the app is to help you contact…

  • Turn Off the Data Science and Privacy Setting

    This feature is accessible by users with Manager level or higher permissions. Take a look at this article to learn more about the different access levels for a MailChimp account. Our Discover Similar feature looks at data collected through our Email Genome Project to gain insight into similarities among your…