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Articles Tagged "merge+tags"
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Email Campaign Testing Tips
Before you send your email campaign to your entire list, you'll definitely want to do some testing. You don't want to make any embarrassing mistakes in front of your entire recipient list, do you? Neither do we. That's why when we start up a new email series or campaign we'll…
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All The Merge Tags (Cheatsheet)
Here's a quick list of all of the merge tags we have available. You can also dig down into other articles like RSS merge tags or merge tags for campaigns for deeper explanations and examples. Contents Merge Tags for Campaigns Merge Tags for Subject Lines Merge Tags for Footers Social…
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How do I personalize my To: field?
When you send an email campaign to someone, you should address it to their name, if you have it in your database, instead of just addressing it to their email address. Spam filters are less likely to block you, if you know the recipient's name. On the Setup step of…
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Template Language: Creating Editable Content Areas
These guidelines are intended to serve as a foundation for best practices when creating editable content areas on custom email templates via MailChimp's email template language. It's a good idea to limit the number of editable spaces in the template to keep things simple. And you should name all editable…
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Can I include music and video in my campaigns?
Yes! First, the bad news: Most email programs can't play audio or video files directly (a plugin or another program is required), and so this content is often stripped from emails completely. Spam filters can also get tripped up on the code required to display videos and block emails from…
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Facebook Merge Tag Cheatsheet
Merge Tags for Like Buttons *|FACEBOOK:LIKE|* Add this merge tag into your campaign, wherever you like - just like regular text, and send your campaign as usual. We'll add the famous "Like" button wherever you place the merge tag. See Example *|FACEBOOK:LIKE:URL|* Allows your subscribers to like a particular link…
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Getting Started with Merge Tags
Merge Tags Overview You can personalize or customize your MailChimp campaigns through the use of merge tags. Merge tags are either system tags MailChimp provides or they are tags that are automatically created when you add fields to your list. Your List's Merge Tags The fields that you set up…
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How can I add a Facebook “like” button for my page to my campaigns?
With the *|FACEBOOK:LIKE:URL|* merge tag, you can allow your subscribers to like your Facebook page directly from your campaigns. Here's how you set up the Like merge tag: In the Design step of the Campaign Builder, edit the region where you want your Like button. Add some text such as…
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How do I set default merge values (like Dear Customer)?
When you set a predefined value and use Merge tags to personalize your campaign, if a recipient doesn't have a value in that Merge field, a default value will be added in your campaign. So, if you use "Howdy *|FNAME|*" in your campaign and you don't have the recipient's first…
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How do I place my *|UNSUB|* (unsubscribe) Tag in my HTML version?
All campaigns must include our properly coded *|UNSUB|* tag in them so that we can insert a one-click unsubscribe URL into your message. There are absolutely no exceptions to this rule. Even if you're sending to just friends. Even if you're sending an internal message. To remain in good standing…