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Articles Tagged "subject+line"
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How do I know if I’m writing a good subject line?
The Subject Line Researcher Project The nerds in MailChimp Labs recently unveiled a new experiment called the Subject Line Researcher. It's kind of like Google's Keyword Tool, but for email marketing. And it's free for all MailChimp users. To test your subject line go to the Setup step of the…
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What are some best practices in writing email subject lines?
Best Practices in Writing Email Subject Lines The best email subject lines are short, descriptive and provide the reader with a reason to explore your message further. Trying to stand out in the inbox, by using splashy or cheesy phrases, will invariably result in your email being ignored. In short,…
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Merge Tag Cheatsheet for Campaigns
You can personalize, or customize, your MailChimp campaigns through the use of merge tags. Learn More Here. Merge tags are either system tags that MailChimp provides or they're tags that are automatically created when you add fields to your list. All of our available merge tags can be used on…
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How do I change the subject, reply-to address and From: Name on my signup form confirmation emails?
To change the subject, reply-to address or From Name on your signup form confirmation emails follow these steps: Click on your Lists Tab. Click on the forms link. Confirm you're on the design it tab Select Opt-in Confirmation Email, Final Welcome Email, or Goodbye Email from the forms & response…
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Merge Tags in Your Subject Line
Get your readers' attention by making better use of your subject line. So, it's easy to use merge tags to start your newsletter, fill in the date or provide your address. But, you can do a lot more than say "Hey FNAME". You can use a merge tag in your…
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Merge Tag Cheatsheet for Subject Lines
When you set up your campaign, you can include merge tags in the body of the campaign and in the subject line of the campaign. The following tags are available for use in your subject lines. Data From Your List The following merge tags will pull information from the lists…
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What’s used for campaign info when I import via Email Beamer?
When you're creating your email in your own email program (like Outlook), you'll want to go ahead and use the subject line that you want to appear on your campaigns. For instance, use "Weekly Newsletter 7/19/09" instead of "Campaign for MailChimp!" in the subject field in your email program. The…