Learn why MailChimp doesn't recognize your *|UNSUB|* merge tag and ways to troubleshoot it.
There are a few ways to remove inactive subscribers from your MailChimp list.
If your unsubscribe rate is really high, there are a few things that you should consider to improve engagement.
When you create a list in MailChimp, we automatically generate signup and unsubscribe forms for that list. You can grab the unsubscribe form URL to put on your website to allow subscribers an easy way to opt out of your list.
Learn about MailChimp's unsubscribe suspension policy, and how to resolve unsubscribe issues.
You can view unsubscribed and cleaned emails for your MailChimp lists. Learn where to see them and how to use this info to improve your marketing strategy.
To comply with spam laws, MailChimp requires an unsubscribe link in all campaigns. Learn more about why unsubscribe links are important for deliverability.
Learn what an unsubscribe warning means, and what to do about it.
Learn about unsubscribes, and how they are managed in MailChimp.