Use Video Content Blocks

The Video content block allows you to share and add captions to videos in campaigns that use a drag-and-drop template. Most email clients don't support embedded video, so the Video content block automatically pulls a thumbnail, or preview image, from the video and links it to the video's URL.

In this article, you'll learn how to add a Video content block to your campaign and customize the content block.

Insert the Video Block

  1. In the Content section of the Campaign Builder, click Edit Design.
    click edit design

  2. On the Design step, click and drag the Video block into your campaign layout.
    Cursor clicks and drags a Video content block into the layout.

  3. On the Content tab of the editing pane, add your caption text and the video URL, making sure to include http:// or https://.
    Caption and video URL are added on the Content tab of the editor.
    We automatically pull the thumbnail from videos hosted on YouTube or Vimeo, and overlay a play icon. We will link the thumbnail with the video URL, so subscribers can click the thumbnail to view the video in a separate browser window.
    Thumbnail from video with the play button overlay.
    If your video is hosted on a service other than YouTube or Vimeo, click Browse to upload an image to the Content Manager to represent your video.
    Cursor clicks Browse to upload an image to use for the video.
  4. Make any desired changes in the Style and Settings tabs.
  5. Click Save & Close.

Change Style and Settings

To make changes to the style and settings for a Video block, follow these steps.

  1. In the  Content section of the Campaign Builder, click  Design  Email.

  2. Click the Video block you want to edit.

  3. Use the tools on the Style tab to make changes to your text and set a background color for your video and caption.
    Screenshot of the style options, like caption and font.
    Check Apply To All Existing Video Blocks to change these settings for all Video blocks in your layout.
  4. On the Settings tab, select the position of your caption and image.
    Screen of the settings, like Caption Position and Image Alignment.
    To expand the thumbnail image to the edges of the content block, use the Image Edge To Edge checkbox.
  5. Click Save & Close.

Troubleshooting the Video Content Block

If you use a YouTube or Vimeo link, and you don't see a thumbnail from your video automatically pulled into your campaign, check to see if any of these common causes apply.

You recently uploaded the video.
Sometimes the connection between MailChimp and a particular video service isn't instantaneous. Wait a few hours for the connection to be made, or upload an image in the Video block to represent your video instead.

Your video is password-protected.
Our system can't access password-protected videos to pull in a thumbnail. If your videos are protected, upload an image in the Video block to represent your video instead. Keep in mind that your subscribers will still need the password to view the video after they are redirected to the site.

The video service may be busy.
The video service you're using may be busy or have an outage, so we can't connect with them. These issues usually don't last too long, so give some time for the video service to work things out.

Your video URL doesn't include http:// or https://.
If the URL you pasted into the Video URL field doesn't include http:// or https://, we will not be able to communicate with the video service to pull in the thumbnail or provide the option to upload an image. We will highlight the Video URL field if this occurs.
Screen of URL of the Video URL field with a red highlight around it.

Visit your video's URL in your web browser, and copy the entire video URL, including http:// or https://. Then paste the full URL in the Video URL field of the Video content block.

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