Connect Your Online Store to MailChimp

Connect your store to MailChimp to unlock powerful features that can help you sell more stuff online. You can try free marketing automation, product retargeting, online ads, and more.

Research shows that our e-commerce tools can help your bottom line. MailChimp users who set up our abandoned cart automation earn an average of $619 in extra revenue per month. Plus, most of MailChimp's e-commerce tools are free for everyone. So why not give it a try?

In this article, you'll learn how to connect your online store to MailChimp.

Get Connected

Here's what you'll need to connect your store.  

  • A MailChimp account
    Free or paid.

  • An online store hosted on Shopify, WooCommerce, Magento, BigCommerce, or Prestashop. A custom API 3.0 store will also work.

That's it! After you connect your store, you'll be able to access MailChimp's e-commerce features.


Connect Shopify

If you use Shopify, you're in luck. Shopify works best with MailChimp, and connection is a breeze. Connect your Shopify store to your MailChimp account to start using e-commerce automation, Product Recommendations, and more.

Shopify supports MailChimp's e-commerce features.

Connect MailChimp for Shopify


Connect WooCommerce

WooCommerce is a popular e-commerce platform for WordPress sites, and it also integrates with MailChimp. After you connect, you can use Product Recommendations, automation, and more.

WooCommerce supports MailChimp's e-commerce features.

Connect MailChimp for Woocommerce


Connect Magento

Magento is an e-commerce platform that's highly customizable, and it supports MailChimp's e-commerce features. Due to its complexity, it is often best-suited for developers, or businesses with a Magento expert on their staff.

Magento supports MailChimp's e-commerce features.

Connect MailChimp for Magento

Connect MailChimp for Magento 2


Connect Prestashop

Prestashop is an open-source shopping cart platform that also integrates with MailChimp.

Prestashop supports MailChimp's e-commerce features.

Connect MailChimp for PrestaShop


Connect BigCommerce

BigCommerce is a powerful e-commerce platform that helps users sell online and manage orders at their store.

BigCommerce supports most MailChimp e-commerce features, aside from abandoned cart automation and product retargeting emails.

Connect MailChimp for BigCommerce


Connect a Custom Integration

If you're a developer or you know one, you can create a custom integration with our e-commerce API.
E-Commerce API

Manage Your Store Connection

After you connect your store, manage your store connection and turn on recommended e-commerce features in the Connected Sites section of your account.

A screenshot of the "Connected Sites" section of a MailChimp account, displaying e-commerce features that can be turned on.

You can manage multiple stores and turn on features like pop-up forms, abandoned cart emails, and order notifications.

About Connected Sites


It's always free to connect your store to MailChimp. Most of our e-commerce features are free, too, including automation, Product Recommendations, and whole lot more. Check out  what's available in your account.

Sell More Stuff with MailChimp: Pricing

Was this article helpful?
Anything else we can do to improve our site?

Technical Support