New to MailChimp? Start here.

This article explains a few things to know as you get started with MailChimp.

Quick Answers

In a hurry? Find brief answers to your short, closed-ended questions here.

Glossary

Learn about MailChimp terms, email marketing concepts, and related technologies.

Video Tutorials

Prefer to watch instead of read? View these video tutorials.

Popular Topics


API Documentation

Get info on MailChimp API 3.0, including articles, resource descriptions, and error explanations.

Getting Started with Lists

Learn how lists work in MailChimp, how to build a subscriber base, and how to manage your list as it grows.

Getting Started with Merge Tags

Use merge tags to add personalized or dynamic content to campaigns, signup forms, response emails, and Automation workflows.

Understanding Bounces

Learn the basics about soft and hard bounces, and how to track bounce rates in your report statistics.

Best Practices


The Basics of Healthy Lists

This article explains three best practices to build and maintain a healthy, compliant list.

About Segments and Groups

Use groups to filter your list and segments to target campaigns to the right subscribers.

Design Tips

Learn how to craft a purpose, strategy, and design for your campaigns. Better brand messaging makes happier readers.

If you don't have a website...

We all have to start somewhere, so if you're new to digital or email marketing, here are some ideas to get you started.

Feature Descriptions


Email Templates

Get details about our extensive template options and tips for when and how to use them.

Automation

Our Automation feature includes preset and custom workflows you can use to send a series of targeted campaigns.

Inbox Inspector

Inbox Inspections are a type of campaign that helps you view drafts in popular email clients before or after you send.

Timewarp

Timewarp is a paid account feature that manages send time for subscribers in different time zones.