It's easy to create an Autoresponder campaign. Here's how:

1. Click on the Autoresponder Tab in your dashboard.
   
2. Click on the Add Autoresponder button.
   
3. In the options that pop up, select the list you wish to target.
   
4. Select the trigger time that you want to use (when after an event, like signup, you wish to send your subscribers this email). The default is 1 day after signup. You can set your autoresponder trigger based on a specific date or an annual event, if you have that additional date field already in your list. This is also where you can select the time that you want your autoresponder to go out. So if you know that your subscribers like to open their emails first thing in the morning, you can set your autoresponder to go at 7 AM, etc. As a rule of thumb, we recommend setting autoresponders to go out earlier in the day.
   
5. Name your autoresponder. This won't go out to your subscribers, so use something that will make sense to you.
6. When you click save, you'll be taken back to the autoresponders tab.
   

Your next step is to design the email you want the autoresponder to send.

1. Under the name column, you'll see the autoresponder that you've just set up.
2. Select the draft button next to the name of your autoresponder.
   
3. You've already selected your list, so unless you want to drill down to just a segment for the autoresponder, go ahead and click send to entire list. This won't immediately send an email out to everyone, it will just tell your autoresponder who to send to on the date setting you've already defined.
   
4. Fill in the Campaign Info and Tracking Options on the Setup step and click next.
   
5. In the Design step, you choose your Template and create your content. Here are some tips for creating your content.
   
6. After setting up your content in the Design and Plain-Text steps, click next to be taken to the final step of the builder. At this point, you can look over your pre-delivery checklist, review your work and do some testing.
7. When you're ready to activate your autoresponder, click on the Start Autoresponder button at the end of the pre-delivery checklist.
   

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