Add an Update Profile Link

This feature requires Author user level or higher.

Our *|UPDATE_PROFILE|* merge tag automatically generates a link to your list's Update Profile Form. When your subscribers click this link, they can update their subscription preferences directly in their web browsers.

Below, you'll learn how to add our *|UPDATE_PROFILE|* merge tag to your MailChimp campaigns.

Add to Source Code

  1. Navigate to the Design step of the Campaign Builder.
  2. Click the text content block you want to edit.
  3. Click the < > Source icon in the toolbar.

  4. Add the following code where you want your Update Profile link to appear.
    <a href="*|UPDATE_PROFILE|*">Update Profile</a>
  5. Click the < >  Source icon to return to the visual editor to review the design.
  6. Click Save & Close.

Add to Custom Code

If you've custom-coded a template or campaign, you can add an Update Profile link to your own HTML. Type the following code wherever you'd like the link to appear.

<a href="*|UPDATE_PROFILE|*">Update Profile</a>

Add to Plain-Text Campaign

When you edit your Plain-Text Campaign, type the merge tag in as regular text. We'll populate the link automatically once your campaign sends. Here's an example:

Update Profile: *|UPDATE_PROFILE|*

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