About Test Email Sending Limits

This feature requires Author user level or higher.

We understand how important it is to make sure campaigns have the right look and feel before you send them to subscribers. Test emails are a great way to see how content will look in your inbox, or share what you’re working on with colleagues. However, there are limits on how many tests you can send.

In this article, you’ll learn about test email sending limits, and what you can do once you’ve reached your limit.

Why We Limit Test Sends

When you send test emails to yourself or colleagues, we allow you to directly input the addresses of intended recipients, so you don’t have to store them in your list. To prevent scammers from abusing this system, we apply sending limits.

If you frequently reach your limit, take a look at our Email Campaign Testing Tips article to get the most out of your test sends.

Test Sending Limits

We limit the number of test emails you can send per campaign and per 24-hour period, as well as the the number of addresses allowed in each test. When you include multiple addresses in a test, each one counts toward your total test sends for that campaign and the 24-hour period. So, if you send one test to four addresses, it counts as four test emails toward the campaign limit.

The specific limits depend on your plan type.

  • Forever Free Plan users can send up to 12 test emails per campaign, but no more than 24 total test emails in a 24-hour period. Tests can include up to six addresses at once.
  • Monthly and Pay As You Go Plan users can send up to 70 test emails per campaign, but no more than 200 total test emails in a 24-hour period. Tests can include up to 20 addresses at once.
 

Test emails
per campaign

Test emails
per 24 hours

Addresses
per test

Forever Free

12

24

6

Monthly and
Pay As You Go

70

200

20

For example, if you’re on the Forever Free Plan, you could test two campaigns 12 times each in a 24-hour period, with one email per test. Or, you could send three tests of a single campaign to four colleagues over a 24-hour period.

Template Testing Limits

When you test a template in the Templates section of your account, we apply a separate set of limitations. Like campaign limits, multiple addresses count toward your total test sends per 24-hour period.

  • Forever Free Plan users can send up to 24 template tests in a 24-hour period. Tests can include up to five email addresses at once.
  • Monthly and Pay As You Go users can send up to 100 template tests in a 24-hour period. Tests can include up to five email addresses at once.
 

Template tests
per 24 hours

Addresses
per test

Forever Free

24

5

Monthly and

Pay As You Go

100

5

Templates vs. Campaigns

Options for Creating Templates

Other Ways to Test

To continue evaluating changes to your campaign content after you hit your test email sending limit, try one of these solutions.

Replicate the campaign

If you meet the limit for a single campaign, but have not yet reached the maximum number of allowed test sends within a 24-hour period, replicate your campaign to continue testing.

Replicate A Campaign or Automation Workflow

Use Inbox Preview

Our Inbox Preview feature lets you see how your campaigns will look in different mobile and desktop clients, and doesn’t affect your sending limit.

If you have a Monthly Plan account or use MailChimp Pro, you have a set amount of free Inbox Preview tokens per billing cycle. If you have a Forever Free or Pay As You Go account, you can purchase Inbox Preview tokens after your 10-token trial set runs out.

Test With Inbox Preview

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