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The Latest Product updates

What’s new in Mailchimp

This month, we’re excited to roll out new features and enhancements that make it easier for you to connect with your customers, including powerful new integrations, templates, and improvements to our SMS marketing features.

Try new features now

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INTEGRATIONS

Easily sync leads from your digital advertising platforms

Connect your Mailchimp marketing platform to Meta, TikTok, Google Ads, Snapchat, and LinkedIn to help you engage new leads and drive more conversions.

Explore integrations
Collection of promotional popup designs showing various discount offers and calls-to-action in different styles and layouts

POPUP FORMS

Check out 19 new forms templates tailor-made for your needs

Drive engagement and collect more customer data with template popup forms for newsletters, events, consultations, and more.

Discover forms

Latest product updates and enhancements

Hand holding phone displaying abandoned cart email with "Complete your order" message and green return to cart button

EMAIL BUILDER

Improved tools for designing mobile-ready emails

We’re giving users more ways to make sure their emails look equally great on mobile and desktop, like more editing options and improved mobile previews.

Discover content creation
Grid of diverse smiling faces with "Import contacts" text and cursor overlay, showing people of different ages, ethnicities, and styles

SMS MARKETING

More ways to add SMS-only contacts to your list

You can import customers who prefer SMS to email from more platforms without requiring email addresses. Available to all plans with SMS marketing.

Explore SMS marketing
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ANALYTICS

SMS Metrics in Custom Reports

Knowledge is power—and to help you make better decisions, we added 15 new SMS-based metrics to the Custom Reports tool. For Standard and Premium.

Learn about Custom Reports

*Disclaimers

  1. SMS Marketing: SMS is available as an add-on to paid plans in select countries. Application and agreement to terms is required before purchasing credits. Messages can only be delivered to contacts in the country selected. Australia messaging available only for contacts with +61 country code. SMS credits are added to your account after purchase and approval. Credits are issued monthly and unused credits expire and do not roll over. MMS only available for Standard and Premium plans sending to US and Canada contacts. Pricing varies. Click here for details.
  2. Popup Forms: Popup forms (beta) are available to Mailchimp marketing plan users (on web browsers only) at no additional cost at this time.
  3. Integrations sold separately. Availability of features and functionality varies by plan type. Certain functionality described is dependent upon the integration and/or a paid plan. For details, view Mailchimp plans and pricing.