When you create a list in MailChimp, you can import and collect new subscribers, and then send campaigns to your list. While MailChimp allows you to create as many lists as you need, it is often best to manage one master list and use groups and our segmenting features instead.
Below, you'll learn how to create a list in your MailChimp account.
To set up a new list in your MailChimp account, follow the steps below.
- Navigate to the Lists page.
- Click the
Create List button from the options that appear.
- Fill out the
List details with your information or your client's information and preferences.
- When you're finished, click the Save button.
- You'll see a confirmation page to indicate that your list was created, with a set of links to your next steps.
What to Do Next
Your next step depends on whether you have an existing set of subscribers.
If you do, then you're ready to import your subscribers to the list. To do this in MailChimp, click Import subscribers on the confirmation page.
If you don't have any subscribers yet, the next step is to build a signup form that allows people to opt in to your list. To do this in MailChimp, click setup a signup form on the confirmation page.
Each list in MailChimp is completely separate from the others. This means that bounces, unsubscribes, and abuse complaints are tracked on a per-list basis rather than globally across all lists. Because lists are independent of one another, the total subscriber count used to determine your Monthly Plan includes each time an email address appears in a list in your account. For example, if an email address exists in two lists in your account, it will be counted twice toward your total subscriber count.